Social Media.
Anyone can write a post and hit publish, but social media has become so much more than static posts. It’s also no longer just about playing the algorithms; it’s about beating them.
But staying abreast of the latest way to do that is time-consuming – that’s where we can help!
There’s so much more to social media than boosting follower numbers
We understand that engagement is so much more valuable to brands than follower numbers – although, of course the goal is to be smashing it on both fronts! What’s the point in 100,000 followers if they aren’t engaging with your accounts?!
Our strategic social media campaigns will grow your accounts by creating thumbstoppable content and genuine advocates, to make sure that your social media channels fully integrate with your marketing strategy to meet your aims – be it sales, traffic, or education!
Asset, post and content creation
Influencer marketing
Brand collaborations
Paid advertising
Community management
Outreach and engagement
Outreach and engagement
Social media is meant to be just that – social. Simply writing and pushing posts out won’t cut it anymore! In fact, algorithms favour accounts that play an active part in their digital community, which means spending time every day engaging with followers and fellow platform users, sharing posts, and interacting with accounts. At Honest, outreach and engagement isn’t just a “nice to do” – it’s an integral part of our social media management strategy.
Influencer campaigns
Influencer marketing is so much more than #ad, sponsored posts and paying stars of Love Island to post about your products and tag your accounts. It’s not about giving out product willy-nilly either.
Influencer campaigns can be incredibly powerful but require careful research and management to get the best results. We’ll find the best people that align with your brand and work with them to find the most engaging way possible to reach your customers. We know how to work with influencers to get the best results, no matter the aim, be it to drive sales, boost engagement, gain followers or get people to your website.
Our influencer marketing strategy can include:
- Product seeding and gifting
- Paid partnerships and brand ambassadors
- Sponsored posts
- Competition collaborations
- Affiliate schemes
The Honest Network
To aid our work with influencers and recognising our unique position in the industry, we recently launched The Honest Network – our little black book of the very best influencers in the home and garden sector, all pre-vetted to streamline our campaigns.